Why Wix? The Basics, Benefits and some POWr Tips


Published: | Updated: | By Mara Certic

This month, we’re taking a closer look at Wix – a visionary among drag-and-drop site builders. Founded just 10 years ago, Wix is now a leader in the cloud-based development world, with 80,000,000 users in 190 countries.

Its popularity is well deserved. Wix has allowed millions of people to create their own beautiful, unique websites without having to touch a single line of code. In recent years they've launched new tools like Wix Stores and Wix ShoutOut to simplify the process of running an eCommerce business, or sending email blasts and newsletters even further.

One of the great things about Wix is the flexibility it gives you when designing a website. There are hundreds of beautiful templates to choose from – each one easily customized to match your brand. You can browse through the different templates by industry, popularity, or check out great examples of sites made with Wix templates.

Templates are a great way to get a site up and running fast, but you can also choose to start from scratch and design your site from the ground up. For those looking for something between the two extremes, Wix provides a set of blank templates, offering pre-built page layouts and organizational strategies, but without making any specific design choices for you.

Last year, Wix launched its new editor which further simplified and streamlined their design process. The new Wix Editor also came with thousands of high-quality free images, video backgrounds, and web fonts to take any website to the next level. You can choose a color scheme, add video backgrounds, upload your own pictures, and customize all of your text right inside the Wix Editor.

Once you’re done tweaking the look and feel of your website, check out Wix’s App Market. Perhaps more than any other aspect of the platform the Wix App Market has revolutionized site building and set the standard for simplicity, diversity and accessibility. You can browse for hours through the thousands of apps in their market, including in-house products and those made by third-party companies and developers. And among those are many POWr apps, which look beautiful on any Wix page. In fact, the POWr Form Builder Plus + is so popular among Wix users, that after just two years, it has received more positive reviews than any other app in Wix history.

Adding a POWr Plugin to Wix takes just a few clicks, after which you can customize almost anything right in the Wix Editor. Edit the content, colors, sizing, and fonts in a few minutes. Drag and drop your app anywhere on the page. And add as many POWr plugins as you'd like. Whether your website needs more videos and images, or a way for visitors to contact you, or a bit of social proof from social media, there's a POWr app waiting for you.

Wix is a powerful yet flexible site builder with images, videos, and add-ons to make any website truly beautiful. Like the website for Glass Earth, Inc. a company specializing in terrariums and specialty plants in Edmonton, Canada. Using Wix, they've created a beautiful website, backed up by the POWr eCommerce plugin, to sell their creations around the world.

Or the website for the CFC Loud N Clear Foundation, a New Jersey organization for those in recovery. Their Wix page is clean, attractive and full of helpful information. They use both POWr Social Feed and POWr Paypal Button, to keep information and donations flowing.

For more inspiration, and to see how real people are using Wix to get online, check out their selection of best user sites.

Happy creating!

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